Tea isn’t just a drink in India; it’s an emotion, a daily ritual, and a cultural staple. Rather than just talking about it, let’s look at the numbers: a staggering 8,37,000 tonnes of tea are consumed annually in India!
Globally, tea is the second most consumed beverage after water, and India proudly holds the title of the second-largest tea producer, according to the India Brand Equity Foundation (IBEF).
With changing consumer habits and a rising urban population willing to spend on quality beverages, the tea cafe industry has seen a massive boom. A survey by the Tea Board of India found that 88% of Indian households drink tea daily, meaning nearly 64% of the country’s population enjoys a cup of chai regularly.
Clearly, the tea business in India is not just thriving but presenting golden opportunities for entrepreneurs. And one name that stands out in this space is MBA Chai Wala.
The Story of MBA Chai Wala: From a Small Cart to a Business Empire
Founded in 2017 by Prafull Billore with an initial investment of just INR 8,000, MBA Chai Wala has become one of the fastest-growing chai franchises in India. Co-founded by Vivek Billore, the brand is a testament to how passion and innovation can turn a simple tea stall into a nationwide phenomenon.
Humble Beginnings
Born into a middle-class family, Prafull always aspired to achieve financial success. His journey wasn’t smooth—after failing the CAT exam thrice, he enrolled at Ahmedabad University to appease his parents. While studying, he worked part-time at McDonald’s but soon realized that a job wasn’t his calling.
Determined to start his own venture, he set up a tea cart on Ahmedabad’s SG Highway. His choice was strategic—tea is India’s favorite beverage, and with just INR 8,000 in hand, it was the best business he could start. However, not everyone was thrilled; his family was disappointed, and relatives mocked him. But he didn’t let that stop him.
Innovative Strategies for Success
To make his tea stall stand out, he introduced unique marketing tactics:
- Serving tea while conversing in English to attract attention.
- Hosting Ludo and cricket competitions.
- Setting up a whiteboard where customers could leave messages for loved ones.
These ideas created buzz, and soon, his venture gained popularity, leading to the expansion of MBA Chai Wala into a full-fledged brand.
MBA Chai Wala Outlets & Growth
- After the initial success in Ahmedabad, MBA Chai Wala expanded to Bhopal in just two years.
- Today, it operates over 100 outlets and has 150+ brand partners.
- In 2022, MBA Chai Wala set a record by launching 25 outlets in 25 cities simultaneously.
What’s on the Menu?
MBA Chai Wala started with chai but has expanded its offerings to include:
- Rolls, sandwiches, burgers, pizzas, and momos.
- Milkshakes, coffee, aam panna, and more.
- Desserts like brownies.
With affordable prices and a focus on taste, the brand has won the hearts of millions.
Why Choose an MBA Chai Wala Franchise?
Thinking of joining the tea revolution? Here’s why an MBA Chai Wala franchise is a great investment:
- 2nd largest chai business in the world
- Low investment, high returns
- Assistance with vendors, logistics, and technology
- Zero maintenance setup cost
- Proven growth model
- Different franchise models for varied locations
- Fast ROI & extensive training programs
- Hygienic and well-managed operations
Investment & Cost Breakdown
MBA Chai Wala Kiosk Franchise
- Investment: ~INR 16 Lakhs (including INR 4L franchise fee)
- Space Required: 150 sq. ft.
MBA Chai Wala Dine-In Franchise
- Investment: ~INR 25 Lakhs (including INR 5L franchise fee)
- Space Required: 300-400 sq. ft.
Other Franchise Models
- Lounge Franchise: Requires 1500+ sq. ft.
- Highway Franchise: Requires 5000-8000+ sq. ft.
Ideal Locations for an MBA Chai Wala Franchise
The key to a successful franchise is location. Ideal spots include:
- Residential & commercial neighborhoods
- Retail malls & bus stops
- Highways & high-footfall areas
How to Apply for an MBA Chai Wala Franchise
Follow these simple steps:
- Visit www.mbachaiwala.com
- Fill out the franchise application form
- Submit required details (name, contact info, investment size, preferred location, etc.)
- Company representatives will contact you if you meet the criteria
- Undergo document verification & contract formalities
- Pay the franchise registration cost
- Get assistance in setting up your outlet
- Launch your own MBA Chai Wala franchise!
Eligibility & Documents Required
Who Can Apply?
- No specific educational qualifications needed
- Must have a business mindset & passion for success
- Minimum 2-3 employees required
Required Documents
- Store location photos
- PAN & Aadhar Card
- Passport-size photo
- Bank account details
Final Thoughts: Why MBA Chai Wala?
Tea is more than just a drink in India—it’s an evergreen business opportunity. MBA Chai Wala offers the perfect platform to tap into this market with an established, trusted brand. So, why wait? Take the leap and become part of this chai revolution today!
Also Read:- Haldiram’s Franchise In India